About Us

Huneycutt Motorsports Marketing (HMM) is built around the experience of a tech startup, experiential event marketing agency, and a motorsports team. A combination that aligns with the future of motorsports, the all-electric ABB Formula E series.

ABB Formula E is in its 5th year and is primed for huge growth. With the automotive landscape becoming electrified, the all-electric series will help shape the technologies that advance the electrification of the automobile. Major auto manufacturers are adopting electrification with Tesla leading the charge. Volkswagen, the largest manufacturer in the world, recently announced its current internal combustion engine in development is their last. The electrification of the automobile is happening.

ABB Formula E taps into the young urban demographic by providing the thrill and competition of live motorsports in a center city environment combined with the focus on technology, electrification, and the green initiative.

If your brand is ready to engage the ABB Formula E demographic, HMM can support your partnership into the ABB Formula E ecosystem.